編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-806-105 | Google Inc. | Herman, Kerry ;Eisenmann, Thomas ;Eisenmann, Thomas | Competitive strategy | Strategy Management( 5524 ) |
2 | 9-386-019 | R&R | Stevenson, Howard H.;Mossi, Jose-Carlos Jarillo | Entrepreneurship | Strategy Management( 5524 ) |
3 | 9-308-105 | IBM in the 21st Century: The Coming of the Globally Integrated Enterprise | Kanter, Rosabeth Moss | General management | Strategy Management( 5524 ) |
4 | 9-391-073 | Transformation of IBM | Yoffie, David B.;Pearson, Andrall E. | General management | Strategy Management( 5524 ) |
5 | 9-806-153 | EMC Corp.: Proposed Acquisition of VMware | Bagley, Constance E.;Lombardi, Christopher J.;Knoop, Carin-Isabel | General management | Strategy Management( 5524 ) |
6 | 9-593-098 | Aravind Eye Hospital, Madurai, India: In Service for Sight | Rangan, V. Kasturi | Marketing | Strategy Management( 5524 ) |
7 | 9-610-015 | Zappos.com 2009: Clothing, Customer Service, and Company Culture | Frei, Frances X.;Ely, Robin J.;Winig, Laura | Service management | Strategy Management( 5524 ) |
8 | 9-703-497 | ZARA: Fast Fashion | Ghemawat, Pankaj;Nueno Iniesta, Jose Luis | Other | Strategy Management( 5524 ) |
9 | 9-705-508 | Samsung Electronics | Siegel, Jordan;Chang, James Jinho | Other | Strategy Management( 5524 ) |
10 | 9-706-401 | Haier: Taking a Chinese Company Global | Khanna, Tarun;Vargas, Ingrid;Palepu, Krishna G. | Other | Strategy Management( 5524 ) |
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